Entrepreneurship 101: Exploiting your intellectual capital

Entrepreneurship 101

Intellectual capital is the lifeblood of your venture. Of course you want to properly protect your ideas and innovations. But perhaps more importantly you should have a broader strategy on how to best capitalize on your innovations.

This week at Entrepreneurship 101, Arshia Tabrizi, Esq, founder of Tabrizi Law Office Professional Corporation, took us through the maze of intellectual property law, introducing some common principles, and dispelling some myths and misconceptions relating to patents, trade secrets, copyright and trademarks. He also gave some real life cases of protecting and commercializing intellectual property.

Question of the week:
Everytime you download a piece of software you are faced with a request to accept or reject a license agreement. Are these worth the silicon they are written on? Do they really protect the software author’s intellectual capital or are they just there to keep the lawyers happy?

Downloads*

• Session presentation – Dial-up connection (mp4)
• Session presentation – Broadband connection (mp4)
• Slide presentation (PDF)

*Please note that you will need a player such as Quicktime (free) to view the video files and Acrobat (free) to view the PDF slides.

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