Entrepreneurship 101 – Wikis and their role in communicating your business idea

MaRS Entrepreneurship 101 Series

Conventional communication of a business idea to investors, employees, customers etc. relies on tools like a pitch deck, an executive summary two pager, etc, and this lecture focussed on the content and structure of these documents.

Question of the week
Wikis are increasingly being used as a tool to post information about an organization and projects — do they have a role in communicating business ideas?

Downloads*

• Session presentation – Dial-up connection (mp4)
• Session presentation – Broadband connection (mp4)
• My slide presentation (PDF): “Planning and communicating your business concept”
• “Up-Start” Business Concept Competition (PDF)
• “Up-Start” Pitch Competition (HTML)

*Please note that you will need a player such as Quicktime (free) to view the video files and Acrobat (free) to view the PDF slides.

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