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Today's Picks: Innovation, with a capital "I"
August 29, 2007
This blog from GeigerBevolo is a fantastic review of what has happened to Innovation since becoming the big thing in business over the past couple of years — both the word and the concept. There are many companies who have failed entirely to adopt the concept and yet have endorsed the word profoundly — at least as an advertising slogan. Have a read.
Another one I came across is The Patient Advocate, with insightful comments about innovation (primarily in health care), not to mention some great ideas.
By the way, be careful how you use the word — it is a US registered trademark for Mystic Tan, Inc. There are over 1,100 other trademarks with the term “innovation” as well.
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PJ


