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Decisions, decisions…

 
cibc presents entrepreneurship 101

Decisions that founders make about their business model — should I make the product and sell it myself? Make it but use distributors? License someone else to make and sell it? — can have a profound effect on the success of the business. Last week, Professor Ajay Agrawal provided a rare confidential insight into a key business model decision made by the founders of what is arguably the greatest commercial success story of our generation (sorry – you’ll have to watch the lecture below to hear the name).

How do you make these decisions when the product is still under development? I’m interested in any comments out there as to good or bad decisions that entrepreneurs have made that we can all learn from.

Downloads and Resources

Building a Business Model

View SlideShare presentation or Upload your own. (tags: business marketing)

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  • Estelle

    There is no link for slideshare document only link for webcast, would you please provide lind for slideshare

    Thank you

  • http://blog.marsdd.com webgoddesscathy @ MaRS

    Thanks for noting that, Estelle! I’ve fixed that now!

Tony Redpath @ MaRS

Tony Redpath @ MaRS

As the VP of Partner Programs at MaRS, Tony ensures that our external and internal programs work together. Tony also advises entrepreneurs and high growth companies, particularly in environmental, advanced materials and manufacturing markets, with a special emphasis on mentoring and development of entrepreneurs.

 
 
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