The Permanent Campaign: The impact of technology on politics
The emergence of social media provides a cohesive and cultural layer that can harness the long tail of the cloud campaign towards rapid response fundraising. Ron Paul used this technique to raise the most money amongst Republican candidate in the fourth quarter of 2007 (including a one day total of $6 million), and Democrat front runner Barack Obama in January of this year raised $28 million online (out of $32 million total), almost entirely from first time donors.
This event brings together a wide range of participants to discuss the current and growing influence of technology on politics, with a particular eye on the current U.S. Presidential election and the upcoming Canadian federal election.
For more information on the Emerging Technologies Series, click here >>
DATE | TIME | LOCATION
March 18, 20083:00PM - 6:00PM
*Reception to follow
MaRS Centre
101 College St.
Toronto, ON
Map
REGISTRATION
Registration is limited and required.Registration is now closed. For other Emerging Technology Series events, click here >>
SPEAKERS/PANELISTS
- Keynote & panelist Dr. Greg Elmer, Infoscape Research Lab, Ryerson University
- Panel Discussion hosted by Jesse Hirsh, broadcaster, researcher, Internet evangelist & founder of Openflows Networks Ltd
- Additional panelists to include business innovators whose technologies have the potential to dramatically change the political landscape. Panelists include:
- Andrew Coyne - National Editor of Maclean's magazine
- Andrew Cherwenka - VP Business Development at Trapeze
- Andrea Moffat - President and owner of Divercity Consultants
- Gillian Moody - PR Professional
- Omar Ha-Redeye - First-year law student at the University of Western Ontario
- Stephen Taylor - The Blogging Tories
THE KEYNOTE
Professor Greg Elmer discusses his research findings on the concept of the Permanent Campaign. Greg Elmer (PhD, University of Massachusetts) is Bell Globemedia Research Chair and Director of the Infoscape research lab, Ryerson University, Toronto. He also teaches in the graduate program in Communication and Culture, York & Ryerson Universities and the School of Radio, TV Arts.THE FORMAT
This event is structured to balance the need for focused discussion with the benefits of interactivity and audience engagement. In addition to the keynote presentation, the event features a hosted interactive discussion with a diverse set of panelists. The discussion is framed as a debate on the influence of technology in general, as well as the impact and use of specific techniques and tools.DOWNLOADS AND RESOURCES
- Blogs:
- CBC's John Bowman, "Blogs and politics: the permanent campaign"
- The Varsity, The rise of technopolitics: How the Internet is changing the rules of the campaigning game
- Jesse Hirsh, "The Permanent Campaign Event: Alpha Test Report"
- Maclean's Kady O'Malley, "'You got technology in my politics!' - Recapping the Permanent Campaign conference"
- Photos on Flickr
PAST EVENTS
- June 22, 2009
MaRS Emerging Technology Series: Critical Marketing, Engagement and Revenue Models for the New Media Revolution - February 24, 2009
MaRS Emerging Technology Series - New Models of Web Application Development - March 18, 2008
MaRS Emerging Technologies Series - The Impact of Technology on Politics: The permanent campaign - May 28, 2007
Location! Location! Location! The Growing Market for Location-Based Services (LBS) - September 28, 2006
Therapy and device convergence: The next generation - February 27, 2006
Personalized Medecine: Genetic Diagnostics Technologies
