Winning at Collaboration Commerce

Author: Heidi Collins, Cindy Gordon, Jose Claudio C. Terra
Publisher: Butterworth-Heinemann

CEO's top concern globally is innovation and growth. "Real time Collaboration Enterprise" is the new business innovation model for market domination. Billions of dollars will be spent in this field, and by 2007 the majority of Global 1000 enterprises will be deploying real-time collaboration business processes to be a core of their business portfolios. Based on their extensive experience with cutting-edge technology, the authors discuss how to successfully implement collaboration commerce solutions, reporting lessons learned from leading companies such as P&G, Astra Zeneca, SAP, and Microsoft.

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Winning at Collaboration Commerce
The next competitive advantage

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Events, conferences and meetings at the 15,000 sq. ft. MaRS Collaboration Centre have attracted more than 135,000 participants since the Centre opened in 2005.