Posted by Krista @ MaRS, July 16th, 2010
Check out the technology that drove the hype
With most of the hype surrounding the World Cup coming to a close, I wanted to share the success of MaRS client, Polar Mobile, who developed a World Cup app for Blackberry called “WC2010″ that connected fans from around the world to the tournament in South Africa.
The app provided live scores, stats and standings, instant access to World Cup News and was available in five languages. The combination of user experience and content was a huge win for the company with over 265,000 downloads from Blackberry App World and more than 26,000,000 page views in 30 days!
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Posted by Geraldine @ MaRS, June 3rd, 2010
Lucy Bernholz, author of Philanthropy2173
So says Lucy Bernholz, author of Philanthropy2173. This popular blog was named the best blog in its category by Fast Company and if you’re like me, you have the blog updating automatically on your iGoogle page. Understanding the changing world of philanthropy and the nature of giving is a quest for many foundations and charitable organizations. The need to understand is only amplified by the increasing demand on people’s generosity.
Referred to often as the “global threat set,” climate change, drought, food shortage, population growth and aging will draw on human and financial resources with increasing intensity. Keeping pace with this threat set is vital. Lucy Bernholz is at the vanguard of these changing times.
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Posted by Lisa @ MaRS, May 12th, 2010
How can social innovators adopt strategic tech?
When it comes to social and mobile technology, the question is no longer whether or not we should be using it, but rather, how can we adopt it in a strategic way? And how can social innovators use it to create greater impact?
Net Change 2010, powered by MaRS, is week-long series of events launching June 7th. It will explore the intersection between technology and social change. And the opportunities this intersection presents.
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Posted by Tim @ MaRS, January 14th, 2010
What's the next app for mobiles?
How does one define “hotspot”? Is it having lots of activities? Is it having more infrastructure and a bigger capital funnel? Or, is it developing products with the most sales?
The mobile software space is huge. A mobile application could be strategic or revenue generating. It could be a remote access terminal through the server-client model, a new product offering at a new price point, or a new platform enabling new corporate capabilities. With more metrics than one could show in dashboards or scorecards, it is important to remember that “what gets measured is what gets done.”
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Posted by Tim @ MaRS, January 13th, 2010
What's next for hand-held?
Content resides in ecosystems enabled by platforms. Recent platform wars you may have read about include HD DVD vs. Blu-ray and PC vs. Mac. The mobile space is also in the middle of a platform war.
If we consider video in North America for a moment, more than 40% of the videos watched online is found and delivered through YouTube, and YouTube videos are 100% Flash-based. Worldwide, 80% of the online video is Flash-based. Why is this relevant to mobile computing and entertainment?
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