Managing a sales process
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Case study: Salesforce.com—Winning first customers
Securing early customers is one of the greatest challenges facing start-ups in any industry. Learn how Salesforce.com built its customer base by breaking all the rules.
Sales > Managing a sales process
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Buyer response modes
Assess your stakeholders’ responses to your offerings.
Sales > Managing a sales process
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Booking a sales call
Use these tips to successfully book your first in-person or telephone sales call.
Sales > Managing a sales process
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The characteristics of a B2B technology sale
Remember these key points when selling technology in a business-to-business (B2B) setting.
Sales > Managing a sales process
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Conducting a sales call
Use this“how-to” guide to conduct successful in-person or telephone sales calls.
Sales > Managing a sales process
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Identifying sales risks and problems
Every sales opportunity contains risk. Therefore you need to identify and manage potential problems before they jeopardize the sales relationship.
Sales > Managing a sales process
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Preparing for a sales call
Follow these steps to prepare for a sales call.
Sales > Managing a sales process
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Sales 101: The role of selling in a start-up
In business, sales are the culmination of all company activities. Start-ups need to know the basics and importance of good selling.
Sales > Managing a sales process
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Sales tactics for dealing with sales risks and problems
Most problems and risks in the sales process can be overcome by first learning to recognize the warning signs, or red flags.
Sales > Managing a sales process
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Closing a sale
Closing a sale occurs when the seller and buyer agree to the conditions of the sale and the buyer makes a firm commitment to the transaction.
Sales > Managing a sales process














