Events
Marketing for Tech Startups – Getting the fundamentals right
When:
Oct 26, 2011 6:00 p.m. to 7:00 p.m.
Where:
MaRS Auditorium
101 College Street
Toronto, ON
Come learn some of the fundamental concepts and principles of marketing for early-stage start-ups. We address the unique challenges of marketing technology products including:
- Knowing when to begin marketing
- Recognizing which marketing activities to do first
- Identifying the goals of your early marketing activities
- Syncing marketing with product development
- Using marketing to fine-tune your business model
Registration
Please note that you only need to register once at ANY time for the whole lecture series. Email confirmations are dated September 28, 2011 and are good until May 2012. See below for registration.
For webcasts you must register for each individual lecture.
Click here to register for today’s session.
Part of the Entrepreneurship 101 Series
In This Series
Upcoming Events
Past Events
About the speaker
Jon Worren
Co-Founder
ClearSky Advisors Inc.
With 18 years of experience in research, management consulting, IT and clean technology, Jon is an authority on how technology-driven markets impact strategy and marketing and sales activities. Jon is a consultant at MaRS and tailors this expertise to guide start-ups.
Beyond MaRS, Jon is the co-founder and president of ClearSky Advisors, a renewable energy advisory firm in Toronto. He regularly advises clients on their key strategic and market needs.
Jon holds a Master of Science in Media & Communication from London School of Economics and a Master of Science in Business and Economics from the Norwegian School of Management.
