Events

This lecture focuses on defining the field of marketing communications with a particular emphasis on technology start-ups. This lecture is particularly relevant for those start-ups that have limited funds available for marketing. Learn the basics of advertising, branding, public relations and social media. Find out about tools you can use to demonstrate your thought leadership and where to go for help when developing a marketing plan.

Registration

Please note that you only need to register once at ANY time for the whole lecture series. Email confirmations are dated September 28, 2011 and are good until May 2012. See below for registration.

Webcast registration must be done for every lecture.
Click here to register for today’s session.

Part of the Entrepreneurship 101 Series