|Two equity crowdfunding models for Canada
On March 20, the Canadian securities landscape radically shifted when seven Canadian securities regulators published requests for comments on two proposed versions of equity crowdfunding models.
|Off the Cuff: MaRS client Anisa Mirza, CEO of Giveffect
Winston Churchill once said: “To improve is to change; to be perfect is to change often.”
|Crowdfunding campaigns: Risks for startups
Many startups have come to consider crowdfunding as the solution to their fundraising woes. Despite inherent risks, startups often choose to leverage a pre-sales or donation-based crowdfunding campaign model. Why take the risks? A successful crowdfunding campaign can yield more than fundraising. It can: Generate a large amount of free publicity Recruit many advocates for the [...]
|Crowdfunding campaigns for startup funding: What you should know
Crowdfunding campaigns as a means for startup funding have emerged as a potential alternative to angel and venture capital (VC) investments. What is crowdfunding? Crowdfunding is the use of small amounts of capital contributed by a large number of donors during an online fundraising campaign in order to support the financing of a new venture. [...]
|Successful Crowdfunding for Social Innovators: Five Hot Tips for Startups
Amy Lesnick, Head of Social Innovation & Non-Profits, Indiegogo, shares insights on running a successful crowdfunding campaign and explains the importance of building early momentum.
|Crowdfunding Change: Tips and tricks for social innovators from Indiegogo – MaRS Best Practices
Amy Lesnick, Head of Social Innovation and Non-Profits, Indiegogo, discusses how crowdfunding has become a transformational tool for social innovators, not only to raise capital but also to engage with a broader community to help bring about social change. Amy illustrates how successful crowdfunding campaigns are created and shares practical advice for social entrepreneurs looking [...]
|Whirlscape’s team on Minuum, Indiegogo and crowdfunding a beta keyboard launch
On Monday, June 17, Whirlscape Inc. released the beta version of its hotly anticipated, tiny, one-dimensional digital keyboard, Minuum: “the little keyboard for big fingers.”
|Toronto startup unveils game-changing electric bike
MaRS client Revelo Bikes Inc. launches crowdfunding campaign on Bike to Work Day Toronto, May 27, 2013 – A Toronto company with an innovative electric bicycle unveiled its production prototype and crowdfunding campaign on Bike to Work Day – Monday, May 27, 2013, at MaRS Discovery District. Revelo Bikes Inc.’s LIFEbike is a lightweight, compact, [...]
|Crowdfunding and lean startups
Crowdfunding is hot. According to Crowdsourcing.org, in 2012, more than US$2.7 billion was raised through crowdfunding platforms; in 2013 the amount is expected to increase to US$5.1 billion. That crowdfunding is hot was also confirmed at a recent sold out MaRS Best Practices event featuring Brian Meece, the CEO and co-founder of crowdfunding platform RocketHub.
|Crowdfunding Your Project: Four Hot Tips for Startups
Brian Meece, Co-Founder & CEO, RocketHub, highlights the pillars of successful crowdfunding and explains what motivates people to commit funds.