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Four Hot Tips for Preparing for Licensing Negotiations

Length: 0:00 mins | Uploaded 2 days ago | 7 consolidated views

Avoid the ‘good, bad, and the ugly’ of licensing negotiations by taking the time to prepare for them in advance. Hear John Buckingham’s top tips for entrepreneurs to consider before they enter licensing negotiations.

Part of the MaRS Best Practices Series.
MaRS – Building Canada’s next generation of global technology companies. marsdd.com

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Tags: business, commercialization, licensing, negotiation