Commercialization overview

This Startup Library page provides resources for academic entrepreneurs and technology transfer and commercialization officers who are engaged in taking research-based technologies and inventions to market.

How do I find accelerators and incubators?

Accelerators and incubators provide a combination of services for online and mobile startups, including mentorship, funding, networking, training and/or office space. This page consists of resources to help entrepreneurs discover accelerators and incubators in Canada and throughout the world.

Digital gaming

The digital games resources listed here cater to entrepreneurs and startups that develop digital games played on consoles, computers, social networks and mobile devices.

Digital video & music

The digital video and music resources on this page provide market research information for entrepreneurs who develop video and music content delivered via the Internet, mobile networks or media storage devices.

Cleantech general

Cleantech can be defined as technology that offers environmentally sound solutions to the world’s ecological challenges. On this Startup Library page, you will find resources that cover the cleantech landscape in general. We highlight funding sources, accelerators, incubators, organizations, trends, statistics, and news sources that pertain to the cleantech industry.

Going Global Series – Energy Market Insights: Chile

The Going Global Energy Market Insights: Chile report provides a 360-degree view of Chile’s energy market and system for export-ready Canadian energy companies.

People Management Strategies: Startup Tips

Johnathan Nightingale, Chief Product Officer, Hubba, shares people management strategies for startup founders. Get tips on planning your workforce and achieving alignment when your startup team grows.

Microtransit: An assessment of potential to drive greenhouse gas reductions

Both Toronto and Montréal have committed to achieving a 30% greenhouse gas (“GHG”) reduction target by 2020 compared with 1990 emissions rates, and both Ontario and Québec have enacted Cap-and-Trade frameworks to address emissions in each province. Transportation-related GHG emissions constitute one of the largest and fastest growing emission sources in Ontario and Québec. Toronto … Read More

Pioneering pay-for-success in Canada: A new way to pay for social progress

No matter how good our intentions or how much money we spend, we continue to struggle with many of the same problems. Solutions to deep social ills—chronic disease, homelessness, children in government care—seem distant despite constant effort. Tying social spending to outcomes attempts to make our efforts more effective. Outcome funding pays social programs based … Read More

Going Global Series – Energy Market Insights: Mexico

The Going Global Energy Market Insights: Mexico report provides a 360-degree view of Mexico’s energy market and system for export-ready Canadian energy companies.

Making the most of our money: Why Canada and Ontario should invest unclaimed assets for social good

The Bank of Canada holds $626 million in unclaimed assets, a sum that grew by $49 million in 2015. An asset that remains unclaimed will eventually turn into national revenue, but until then it is held in low-yield investments. British Columbia, Alberta and Québec owners can claim another $429 million in provincially-regulated assets. A third … Read More

On the Scene: MaRS Consumer & Commerce — A look back and forward

In this report, we look back to see which Canadian companies made a splash on the Consumer and Commerce scene in 2015.

Cold call script (and cold email template) for startup founders

Making cold calls? Having a cold call script, or a cold call email template, can help ensure you cover critical points and connect with your target customer.

Open-ended and behaviour-based interview questions: Examples

When interviewing candidates for a position, steer away as much as possible from factual, close-ended questions that require a yes or no response.

Winning Body Language: Startup Tips

Body language expert Mark Bowden highlights key techniques to help entrepreneurs deliver a confident and winning pitch.

The Evolving Role of the CEO: Startup Tips

In a tech company, a key growth enabler is the CEO’s ability to redefine their role as the business changes. Will Anderson, CEO, Resolver, highlights tactics CEOs need to employ to maintain corporate growth.

Pitching to Investors

What is the goal of a pitch? Besides the raw business, investors are looking for a story. Lance Laking, Advisor, MaRS Discovery District and Investment Director, MaRS Investment Accelerator Fund, discusses how you can use the power of storytelling to grab an investor’s attention and deliver an effective pitch.

How to Build a Great Pitch

Your pitch begins as soon as you step through an investor’s door. Matt Golden, Managing Partner at Golden Ventures Partners, highlights key building blocks, ​as well as common mistakes to avoid, in preparing a pitch that makes you shine.

What Sets Your Pitch Apart?

Investors see several pitches every day, so it’s crucial to stand out. Ronald Alepian, General Manager at NATIONAL Equicom, explains how confidence can be a powerful differentiator when pitching your story.

Impact Donor Advised Funds: A Scan

MaRS’ SVX platform and Tides Canada have released a joint report on a new financial instrument in the philanthropic sector—the impact donor advised fund.

Tips from Venture Capitalists

Damien Steel and Daniel Klass share tips for entrepreneurs ready to raise venture capital. Find out how to best partner with venture capitalists and what your company needs to succeed in the long run.

How to Find the Right Investor

There is more to it than getting an investor to write you a cheque. In this talk, Damien Steel and Daniel Klass share advice on what it’s really like working with investors and why it’s key to understand how the business of venture capital works.

It’s 2016: The current VC landscape

Damien Steel and Daniel Klass look at the current venture capital landscape in Canada. They discuss how the global market has seen an unusual amount of new risk capital in the past five years.

Source of Early Capital

Marc Faucher, COO & CFO, Unata, says that before pursuing early sources of capital, it is critical to ask yourself a set of key questions. As a former venture capitalist, Marc highlights why his current company has yet to ask investors for any big cheques.

How to Raise Your First Round of Capital

Michael Katchen, Founder & CEO, Wealthsimple, raised over $30 million in the first two years in business. Michael shares insights on how Wealthsimple succeeded in finding investors and closing a large round early on.

25 Lessons Learned in Financing

Katherine Hague, Founder, Female Funders, learned a great deal on her fundraising journey. In this talk, Katherine shares 25 lessons for aspiring entrepreneurs, ranging from financing to perseverance to the need to maintain a work/life balance.

A Crash Course in Venture Capital

Janet Bannister, founder of Kijiji, shines light on her approach to venture capital as a general partner at Real Ventures. Janet discusses the characteristics that make a startup a great partner for an institutional investor

Lessons From Kijiji Founder Janet Bannister

Hear from Janet Bannister, Founder, Kijiji, and General Partner at Real Ventures, as she delivers key advice she’s learned as an entrepreneur. She advocates being proactive and deliberate in your career, creating your own opportunities, following your passion and treating people well.

How to Develop a Growth Mindset

Jennifer Corriero, Co-founder of TakingITGlobal, explains how working with a possibility mindset—that is, thinking about what could be possible—can help entrepreneurs develop a growth mindset. Jennifer also advocates that incorporating what you love into what you do will inspire better results and lead to growth.

How to Build a Movement

Chakameh Shafii, Co-founder & CEO, TranQool, explains that good leaders need to be able to understand the needs and wants of individual team members and to communicate their vision in ways that are meaningful to different audiences.