The MaRS Best Practices series presents entrepreneurs with practical tools and actionable tips on key topics to help build their businesses, delivered by industry experts.

Past Speakers

Win The Pitch With Winning Body Language

Speaker: Mark Bowden, Expert in Body Language and Human Behaviour, and President, TRUTHPLANE

Mark Bowden offers practical tips on projecting confidence and enthusiasm, and being influential in getting your message across.

Planning and executing the product development and manufacture of medical devices

Speaker: Lahav Gil, CEO and Founder, Kangaroo Group

Lahav Gil delivers practical advice for entrepreneurs undertaking the product development, manufacture and commercialization of medical devices.

E-Commerce for Entrepreneurs

Speaker: Axel Kuhn, Principal and Co-founder, ePath eCommerce Consulting

Getting started with e-commerce? Axel Kuhn provides tips on positioning your startup online, using analytics to optimize your business model, and more.

Doing Business in China: Practical Tips

Speakers: Chris Flood, Counsel, Blakes and Aron Solomon, Innovation Lead, LegalX, MaRS

Aron Solomon and Chris Flood share insights on how startups can recognize and make the most of market opportunities with China.

The Art of Storytelling

Speaker: Mark Evans, Principal ME Consulting

Mark Evans highlights how well-crafted stories can spark emotions, build connections and trigger actions. Learn how you can use the art of storytelling to engage your customer.

Angel Investing Workshop

Speaker: Karen Grant, Executive Director, Angel One Investor Network

Are you seeking capital? Karen Grant provides key advice for startups preparing to approach potential investors.

See the slides here.

Demystifying SRED and Other Tax Tips for Entrepreneurs

Speakers: Bryan Haralovich, CPA, CA, CPA (Illinois), Partner, Welch LLP and Terry Lavineway, Director, Business Incentives, Welch LLP

Terry Lavineway highlights some of the ins and outs for entrepreneurs to know when applying for tax credits under the Canadian Scientific Research and Experimental Development Tax Incentive Program (SR&ED).


Bryan Haralovich highlights how to best manage certain accounting challenges that entrepreneurs commonly face. Learn more about your possible US tax consequences, mitigating foreign currency fluctuations and meeting your payroll responsibilities.


Going Global: Expanding into the U.S. Market


  • Aron Solomon, Innovation Lead, LegalX, MaRS;
  • Marie Chevrier, Founder, Sampler;
  • Jake Hirsch-Allen, Partner, Functional Imperative;
  • Ben Zifkin, Founder & CEO, Hubba;
  • Earl Miller, Director, Global Initiatives, MaRS

Marie Chevrier and Jake Hirsch-Allen underline key strategies to help startups succeed as they enter new international markets.

Equity Crowdfunding: A New Way to Raise Money

Speaker: Carlos Pinto-Lobo, Chief Compliance Officer, SVX

Carlos Pinto Lobo spotlights five key strategies for startups to run a successful equity crowdfunding campaign.