Kara is the Director, Content Marketing and Communications at MaRS. She helps get the MaRS word out in every (grammatically correct) way possible, ensuring that all public-facing content is on-brand and consistent in terms of style, quality and tone of voice. In her role, she oversees the development of a range of branded content pieces, from magazines and reports to newsletters and video series, helping to promote MaRS thought leaders, ventures, events, programs and services to target audiences through all channels, both digital and print.