As the holidays come and go, I can’t stop thinking about shopping, specifically:
Here in the information technology, communications and entertainment (ICE) practice, we are collectively thinking about these questions. More importantly, we are thinking about how we can support our e-commerce entrepreneurs as they build their startups, which will help answer these questions and redefine the shopping experience.
We are not alone in our interest in e-commerce. According to eMarketer, Canadians will double their spending from over $16 billion in 2013 to more than $30 billion by 2015. Interestingly, their spending will be distributed across multiple devices and involve many different payment types.
This is a trend we can’t ignore. Many jobs and much wealth will spring from the e-commerce space, but unless we foster entrepreneurship to help define it, we may be left to the mercy of the larger retailers and smaller American startups that are entering the space (for example, Nordstrom, Target, Amazon and Gilt Groupe). We believe that we have the talent to create homegrown e-commerce companies that can compete globally.
To that end, we have partnered with Demac Media as a first step toward deepening and focusing our advisory services in the e-commerce sector. The partnership will combine structured mentorship, programming and networking opportunities for all e-commerce and mobile startups within the ICE practice here at MaRS.
We will offer:
This is a small step toward helping e-commerce entrepreneurs—such as the following MaRS e-commerce clients—to succeed:
If you are an e-commerce entrepreneur interested in changing the world, join us at the next e-commerce meetup to learn more and to meet other like-minded entrepreneurs.
Alternatively, contact me directly at email@example.com to learn more about how the ICE practice can help.