As winter winds down and transitions into spring (or so we hope), MaRS’ Entrepreneurship Programs team is preparing to bring a series out of hibernation. After a short hiatus, the MaRS Startup Book Club is coming back, with a great lineup of books and dynamic facilitators that will be sure to generate a lively discussion.
The MaRS Startup Book Club brings together entrepreneurs and members of the startup community to learn, connect and grow through discussions about books that highlight business fundamentals and the latest trends in the startup ecosystem.
The books featured this spring include:
April: The 4-Hour Workweek by Timothy Ferriss
Whatever your dream or sacrifices, Tim Ferriss provides advice and step-by-step instructions on how to reassess your life, your time and your money. This book will be an eye-opener for many readers.
May: The Lean Startup by Eric Ries
Being adopted across the globe, The Lean Startup is an approach that changes the ways that companies are built and new products are launched. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs in companies of all sizes a way to test their vision continuously and to adapt and adjust before it’s too late.
June: The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business by Rita Gunther McGrath
Dramatic changes in business have unearthed a major gap between traditional approaches to strategy and how the real world actually works. This book serves as a new strategy playbook based on updated assumptions about how the world works and it shows how some of the world’s most successful companies compete and win today.
Meet the moderators
At the MaRS Startup Book Club’s noon-hour meetings, attendees will explore both the traditional and latest thinking on startup methodology, meet with fellow entrepreneurs and learn more about the MaRS network, while enjoying a light lunch.
If you’re interested in exploring these topics with your peers in a small group setting, stay tuned! Registration will open in the coming week! We look forward to seeing you there!