The employees who refer the most job candidates to you for consideration are your “talent magnets.” These people are brand ambassadors — and the more of them you can mobilize to help with recruiting new talent the better.
Bianca Lopes has a head-spinning schedule. If you Google her you’ll find everything from her Twitter account to her interview with Notable Life as their “Notable Young Entrepreneur”. We don’t really know how she finds time to eat or sleep. Bianca’s online and offline presence drive interest in BioConnect and the field of bioidentity and authentication more broadly.
The payoff: Bianca recently did the Demo of the Month at TechTO with some of her team members. They sourced two developers as a result of this event.
Driving new recruits and new business can sometimes fall to the talent you’ve already taken the time to hire, or your clients who often have their own following too. Stats show that employees like Bianca are a more credible source of business info and have more influence on potential candidates than the companies they work for.