Luce Veilleux’s career as a leader in technology and financial services has been distinguished by breakthrough initiatives in payments, retail lending, and information-based marketing. As President and CEO at ANAi Global Technologies, she promotes innovation and builds high quality technology solutions in payments, transportation automation and interactive marketing.
As SVP, Retail Products at Scotiabank International, she launched the first mobile wallet in the Americas, Tcho Tcho Mobile, which was publicly acclaimed by Bill Clinton, winning the Bill Gates Foundation Award and other global accolades. She participated in more than 20 due diligence projects, resulting in the acquisition of 11 different banks in Latin America and Asia, and launched a new automotive lending model for Latin America. While CMO at Aeroplan, Ms. Veilleux renegotiated the CIBC and American Express co-brand card contract, resulting in significant revenue increase over the life of the agreement. She ushered in the era of big data at RBC while heading the cards and marketing divisions, and launched Avion, Canada’s leading credit card.
Ms. Veilleux further contributes to the business community through Board and Advisory positions in the entrepreneurial space for Yellow Pepper, MoPals and MaRS Discovery District. She is a past member of the boards of the The Children’s Aid Foundation, Scotiabank Chile, the MasterCard Latin American Advisory and the Canadian Marketing Association. Ms. Veilleux holds an MBA from the University of Western Ontario and a Bachelor of Commerce from McGill University. She has three children and is fluent in English, French and Spanish.